Crisis preparedness interview

March 7, 2024

As Sweden is joining NATO, CEO Susanne Skov Diemer was interviewed by TV 2 Danmark “News & Co” panel, the leading Danish broadcaster, to discuss crisis preparedness.

“I wish politicians would be clearer in communicating to citizens about the risks, we are potentially facing. As a society, it is essential that we come together by all taking responsibility. We must mentally prepare citizens for what can happen. Not by fear, but by awareness, people can prepare to have an opportunity to get through a crisis successfully. 

If more people take responsibility, remove ourselves from the equation and manage independently for 1 week or 2, authorities and emergency services can assist and support vulnerable people and get our society back on track and up and running as quickly as possible”.

See the full interview here